Freuds Theory of Unconscious in Inter Group Relations

Freuds Theory of Unconscious in Inter Group Relations Freud’s contributions to inter group relations Freud’s theories on unconsciousness provided an important perspective that was relevant to the study of inter group relations. Freud believed that groups were composed of the unconscious life of each member. He thought a group couldn’t be understood without exploring the unconscious aspects of the individual member. He also was of the opinion that the individual couldn’t be separated from the group. In order to understand the mind, Freud believed that attention had to be paid to how the mind of an individual interacts with others (Caper 1999). The basis of Freud’s psychoanalytic theory is that all behaviour is both instinctual and biological. Freud’s psychoanalytic theory is composed of the ego which works to find a balance between the id and the superego. The superego would be classified as the demands our society places on the individual for acceptable behaviour, and the id comprises instincts, such as sex and aggression (Schultz Schultz 2005). T his aspect of Freud’s theory plays an important role in inter group relations. It addresses the unconscious nature of each person in a group environment, as well as the unconscious nature of the entire group (Wrogemann 2003). Unconscious influences at work in inter group relations are experienced in different ways. One example is when a group is experiencing a failure and in order to protect their ego they engage in defence mechanisms by blaming other groups for their failure. They look outside of themselves for excuses as to why their effort failed, instead of realizing as Freud did, that the anxiety each member experienced was cause by low self-esteem and insecurities (Bodenhausen, Mussweiler, Gabriel, Moreno 2001; Wrogemann 2003). Freud’s theory of the unconscious and ego protection sheds light on how to improve inter group relations and increase success. If a group stopped deflecting from their own shortcomings by looking outside of their own organization they could more effectively correct their problems. If they would attempt to find the roots of their own behaviour they could get to the source of their failure. They would find it didn’t come from an outside group, but from within the mselves (Wrogemann 2003). Freud’s theories, in part, are the basis for Terror Management Theory (TMT), which deals with managing thoughts of death and is important to inter group relations (Navarette, Kirkpatrick, Kurzban Fessler 2004). Looking inwardly is a concept that originated with Freud. McCormick and White (2000) reported that this self-analyzing method was an important aspect of psychoanalytic theory. Other scientists picked up on it and applied it to the study of groups (as cited in Wrogemann 2003). Cilliers and Koortzen (1998) report that Freud’s theories of psychodynamics contributed to the concept that groups have a life of their own. Not only does a group have a collective consciousness, it also is composed of the collective unconscious nuances of each individual (as cited in Wrogemann 2003). Each member of a group brings to it their own unconscious desires and unmet needs. Their inner conflicts and tensions are played out in the group setting, such as at work. In the work environment, as each person unconsciously attempts to solve their issues, they are met with frustration and disappointment. The work environment cannot meet those needs leading the individual to become aggressive and exhibit ot her negative behaviours. The end result is that of strained relationships with others. As with other groups experiencing failure, workers have a tendency to blame their frustrations on someone else. They blame others for their lack of success or their disappointment while at the same time attempting to find security in those very relationships (Wrogemann 2003). Freud’s theory of regression was important to understanding inter group relations. Freud believed that depersonalization took place in the group causing a shift in inter group relations. The shift occurred when the individual member of a group loses his individuality and those unique qualities that set him apart from others. The process is an unconscious one where the group member takes on the role of child and the leader that of the parent. The result is a type of dependence on the leader that leads to thoughts that the group is not composed of individuals (Freud 1921). The lines become blurred. Bion (1961) had a more positive outlook on the dynamics of inter group relations. He claimed that when individuals came together in a group that they surrender their individuality to the leader and group in order to experience wholeness, oneness, and security. In order for the group to continue to exist it takes on something bigger that is outside of themselves. Freud’s contributions to the study of inter group relations was significant. By focusing on the unconscious he brought attention to the elements of group dynamics that involved unmet needs, unfulfilled desires, and other drives that are hidden, yet influencing factors in group interaction. His theory of the id, ego, and superego help to explain what happens in the mind of the individual and then collectively when part of a group. On his views regarding the importance of the individual in the context of a group, Freud wrote: only rarely and under certain exceptional conditions is individual  psychology in a position to disregard the relations of this individual  to others. In the individuals mental life someone else is invariably  involved, as a model, as an object, as a helper or as an opponent†¦Ã¢â‚¬  (quoted in Caper 1999, pg. 1). Some of Freud’s theories have not been supported by subsequent testing by others, but a number of them have been shown to be valid. Freud’s theories on the unconscious and its relation to a person’s behaviour, thoughts, and emotions were accurate. Research that was conducted long after the Freud era ended demonstrated that his theory on the role of the unconscious was more extensive than anyone thought possible. Freud had no idea just how far-reaching his theory on the unconscious was (Schultz Schultz 2005). Research into inter group relations is based partly on the contributions of Sigmund Freud and the benefits derived are substantial. References Bion, W. 1961, Experience in Groups. New York, Basic Books. Bodenhausen, G., Mussweiler, T., Gabriel, S. Moreno, K. 2001, Affective Influences  On Stereotyping and Intergroup Relations. In Handbook of Affect and Social   Cognition, ed. J.P. Forgas, Lawrence Erlbaum Associates, Inc., Mahwah, NJ,  pp. 319-338. Caper, R. 1999, ‘Group Psychology and the Psychoanalytic Group’, [Online],  International Psychoanalytic Organization, pg. 1. Available from:  http://eseries.ipa.org.uk/prev/CIRC/Caper-m1.htm> [3 January 2006]. Freud, S. 1921, ‘Group Psychology and the Analysis of the Ego’, London,  International Psychological Press. Navarette, C. , Kirkpatrick, L., Kurzban, R. Fessler, D. 2004, Group Processes and   Intergroup Relations, vol. 7, no. 4, pp. 370-397. Schultz, D. Schultz, S. 2004, A History of Modern Psychology (8th ed.). Belmont,  CA, Thompson/Wadsworth. Wrogemann, G. 2003, ‘Intergroup Relations in Organisations’, 6th Annual Conference of   The Society for Industrial and Organisational Psychology, Available from:  http://www.siopsa.org.za, [3 January 2006].

Resource and Competitive Position Analysis

The restaurant industry is a competitive industry. From low cost meals to specialty food items, restaurants have become save. â€Å"y' in their efforts to attract customers. Pander Bread has developed a strategy to attract customers that are looking for a change from fast food. Consumers are looking for new ideas for meals. They are looking for quality foods over cheap fast food. Pander has been able to attract and draw customers away from the fast food market with their unique food ideas by drawing upon the many strengths of the company.The company has been hindered y the weaknesses in its strategy and now needs to develop ideas to turn those weaknesses into opportunities to increase customers and revenue. A SOOT analysis of the company will highlight areas where the company is performing well and areas that need improved. Strengths Quality ingredients – Pander offers the highest quality of products to its customers. From fresh vegetables to gluten free items. The company of fers a menu to suit a variety of customers. Niche Market – Pancreas menu items have evolved to meet the taste and demands of customers.Brand – The company has a strong and distinctive rand Reward card – This allows Pander to build a relationship with customers. Customers are rewarded with free food items for being loyal customers. Weakness Pricing – While Pander offers higher quality foods, many people are turned off by the high cost of the food. Pancreas food is priced considerable higher than that of their competitors. Many of the fast-food chains offer and entire meal for less than the cost of a sandwich at Pander Brand name – The Company is not as well-known as some of its competitors and often gets overlooked.Menu Selection – Pancreas menu is limited o soups, salad, sandwiches and bread. Customers wanting more variety will look for other food ideas. Market share – The company is a national brand sold exclusively in the United Sta tes Opportunities Expansion – The Company can expand business to the international market. This opens the company up to a new market with similar taste. This allows the company to increase market share and revenue. Catering – Pander offers catering services which is a feature that many fast food companies do not offer.Catering services allows the company to increase revenue and introduces menu items to a new range of customers. Trends – Consumer taste can change and evolve over time. This gives Pander the opportunity to adjust and adapt its menu to meet those needs. Threats Chipolata – Chipolata has a similar strategy to that of Pander. It offers fresh ingredients and healthier food items that consumers are seeking. Chipolata stores have cropped up across the country and offer consumers quality meal over standard fast food items. Struck – Struck has been a leader in the coffee business for years.They have a larger beverage menu than that offered by Chipolata. Coffee drinkers prefer the various options offered by Struck to the limited drink menu of Pander. McDonald's – McDonald's competes with Pander on a different level. They offer customers cheap and quick food selections. They have introduced healthier food items to their menu to meet the needs of more health conscious individuals. Pander has distinctive competencies that set is apart from competitors. Its artisan breads are made fresh daily and gives customers a variety of options to choose from. Customers frequent the restaurant exclusively to purchase the breads.For Pander to continue to grow, the company needs to look at making an entrance into the global markets. Pander has achieved a great deal of success domestically, but has not managed to penetrate international markets. Pander needs to conduct research on trends in foreign countries and develop products to fit the needs of those consumers. Once research has been completed, market testing needs to occur to s ee how consumers respond to the menu items. Next, the company needs to stay abreast of current trends in the market and make adjustments to its menu items.Consumer taste changes often and companies that onto adapt to change will not be successful. Additionally, the company needs to look at ways to drive up traffic during evening hours. Pander has been very success with the lunch crowd, but traffic drops off after that. Pander needs on incorporate menu items that will attract people out for dinner or that will be appeasing to families with children. Pander has enjoyed great success over the years. Customers are pleased with the variety of items offered by the restaurant. Pander has been very successful with the fast-casual market, quality dishes and the esthetics look of the stores.Pancreas strength lies in attracting and retaining customers and evidenced by the company's increased revenue. Pander is a leader in the market and set the standard for which many companies are imitating.

A Dialogue of Self and Soul - 11424 Words

TBC02 8/7/2002 04:01 PM Page 46 CHAPTER TWO A Dialogue of Self and Soul: Plain Jane’s Progress a SANDRA M. GILBERT AND SUSAN GUBAR The authors of The Madwoman in the Attic: The Woman Writer and the Nineteenth-century Literary Imagination (1979) are both distinguished feminist critics: Sandra Gilbert is a Professor at the University of California, Davis; and Susan D. Gubar a Distinguished Professor of English and Women’s Studies at Indiana University. They have also collaborated on No Man’s Land: The Place of the Woman Writer in the Twentieth Century, Sex Changes and Letters from the Front with the aim of using feminist criticism to understand the achievements of British and American women in modern times. More recently†¦show more content†¦. . to go all lengths’ (ch. 1). But if Jane was ‘out of’ herself in her struggle against John Reed, her experience in the red-room, probably the most metaphorically vibrant of all her early experiences, forces her deeply into herself. For the red-room, stately, chilly, swathed in rich crimson, with a great white bed and an easy chair ‘like a pale throne’ looming out of the scarlet darkness, perfectly represents her vision of the society in which she is trapped, an uneasy and elï ¬ n dependent. ‘No jail was ever more secure,’ she tells us. And no jail, we soon learn, was ever more terrifying either, because this is the room where Mr Reed, the only ‘father’ Jane has ever had, ‘breathed his last.’ It is, in other words, a kind of patriarchal death chamber, and here 47 TBC02 8/7/2002 04:01 PM Page 48 THE BRONTËS Mrs Reed still keeps ‘divers parchments, her jewel-casket, and a miniature of her dead husband’ in a secret drawer in the wardrobe (ch. 2). Is the room haunted, the child wonders. At least, the narrator implies, it is realistically if not gothically haunting, more so than any chamber in, say, The Mysteries of Udolpho, which established a standard for such apartments. 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Developing Policies Of Trinidad And Tobago - 1674 Words

As I look at the developing policies of Trinidad and Tobago which embraces access to quality education. I found these document which supports our vision, the STRATEGIC PLAN OF THE MINISTRY OF EDUCATION, (MOE), (2002-2006). And MINISTRY OF EDU-CATION, EDUCATION POLICY PAPER (1993 - 2003). In the past Trinidad and Tobago has had equity and equality issues (UNESCO, 2003) these were the developing policy that embraces access to equality education for all. And in these documents the government is focusing on the education system and is looking into the Edu-cation act with a goal of creating a seamless, high quality world class education system, and has an interest in the ECCE and the restructuring and transformation of the education sector, a curriculum reform, a student support services and also looking at how to give teachers the professional tools needed to provide our vision of a world class education. 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